Summary
Outdated website and disconnected product system
Responsive site with ERP integration and custom CMS
Launched a modern, multilingual platform in 2 months
Client story
METROKS, a Latvian company specializing in tile sales and interior design services, was operating an outdated website that no longer reflected its growing business.
They had invested in a visual design from third-party designers but needed a reliable team to bring it to life. Seeking a solution that preserved their investment and ensured fast delivery, they partnered with 2410.
The key priorities were sticking closely to the original design, delivering a fully functional platform fast, and integrating seamlessly with existing systems. The collaboration led to a modern platform that supports their business goals and simplifies operations.
Project overview
2410 developed a fully customized, responsive corporate website for METROKS, a Latvian tile distributor, based on PSD layouts provided by the client’s external designers. The project included a tailored backend system, enabling content management and user engagement, while ensuring full alignment with the original visual identity.
Built with a mobile-first mindset and SEO in mind, the site supports three languages - Latvian, English, and Russian - and offers a fluid user experience on all devices. 2410 followed a pixel-perfect HTML/CSS coding approach, ensuring the frontend mirrored the approved designs precisely.
A major challenge was integrating the Visma Horizon ERP system. Real-time data synchronization was established, enabling automatic updates to product listings, availability, and pricing without manual input. This integration provided streamlined inventory management and improved operational efficiency.
Beyond a catalog, the site includes dynamic product filtering, personalized recommendations, landing pages for targeted campaigns, and features like favorites and order forms. Each element was built with performance and scalability in mind, creating a smooth experience for both users and administrators.
The project was implemented and launched within a tight two-month schedule, with flexibility built into the process to account for evolving design and system inputs.
- Igors, SIA METROKS
Key features delivered
- Multilingual site structure (Latvian, Russian, English)
- Dynamic tile catalog with filters and search
- Favorites and recommendation systems
- Responsive layout for various screen sizes
- Admin panel for managing content and users
- Stock availability integrated from external software
- Email notifications and feedback form handling
- PDF export of visible catalog items
Technology stack
The result
Project Completion
In just 2 months, 2410 successfully delivered a fully functional, visually consistent corporate website for METROKS. The site was built using the client’s PSD layout and enhanced with seamless backend functionality, delivering a truly pixel-perfect user experience.
The biggest achievement of the project was the robust integration with the Visma Horizon ERP system. Thanks to this, all product changes—such as pricing, descriptions, and availability—are managed from one central warehouse system and instantly reflected on the website. No double entries. No delays.
Tip: Dynamic product synchronization helped reduce admin time and improve catalog accuracy.
Key Deliverables
- Custom WordPress-based CMS for flexible content editing
- Multi-language support: Latvian, Russian, and English
- Live data sync with ERP for real-time stock and product info
- Search filters, product variations, and user-friendly catalog navigation
- Modern, mobile-optimized design based on Pixel Perfect standards
The frontend is clean, fast, and highly optimized for SEO. Users enjoy a seamless browsing experience across devices, supported by features like:
- Product filters based on color, size, material, price, and more
- Favorites system and interactive catalog
- Tailored landing pages for targeted audiences like designers and builders
Before & After
📌 Home Page
Old Home Page
Old Home Page
New Home Page
New Home Page
📌 Catalog Page
Old Catalog Page
Old Catalog Page
New Catalog Page
New Catalog Page
📌 Search Filters
Product Search Filter
Product Search Filter
📌 Landing Page
Old Landing Page
Old Landing Page
New Landing Page
New Landing Page
📌 Contacts Page
Old Contact Page
Old Contact Page
New Contact Page
New Contact Page
Note: All page designs were developed to meet Google Core Web Vitals and modern usability standards, ensuring top-tier performance and search visibility.
Ultimately, METROKS received a modern, scalable, and easy-to-manage online platform that supports both their B2B and B2C operations—positioning them stronger in the competitive tile and flooring market.
Thinking about building a similar system?
Here are some of the most common questions we hear from clients who want to develop a custom website with backend integration, like the project we delivered for METROKS. These answers will help you understand what’s involved in creating a multilingual, responsive platform with ERP sync and product catalog features.
Absolutely. We often work with external designers and can turn your PSD, Figma, or Sketch layouts into a live, responsive website. We follow a Pixel Perfect development approach, ensuring your design is implemented with full visual accuracy across devices.
We can integrate your website with your internal systems - like ERP or inventory management software - so updates happen automatically. This means any changes made to products, pricing, or availability on your side are instantly reflected on the website without manual input.
Yes. We can build your site to support two, three, or more languages. You’ll be able to manage all language versions via the same content management system. Language switching for users is smooth and SEO-friendly.
We build intuitive and powerful CMS solutions that allow you to manage products, content pages, categories, images, and even design modules - without needing a developer. The interface is customized for your business needs and team workflows.
Definitely. We can include interactive features such as product filters, favorite lists, order requests, and recommendation modules. These boost engagement and help your customers find what they need faster.
Yes, we develop fully responsive websites that adapt perfectly to smartphones and tablets. Performance and usability are top priorities - especially on mobile, where most traffic happens today.
Yes. In the METROKS case, we integrated Visma Horizon. We can do the same for your tools - whether that’s ERP, CRM, accounting software, or custom APIs. We'll ensure secure, stable, real-time communication between your systems and the site.